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Unless you've
been living under a rock in an underground cave off the
shore of Nova Scotia, you already know that the odds of
getting a new job without putting in some serious effort
these days are slim to none.
And slim just
left the building.
So, if
you're one of the fortunate ones to score a job
interview - whether you've already been laid off or
you're simply afraid your company will be downsizing
soon - you need to take every step necessary to nail it.
That's why Joy Gendusa, entrepreneur CEO of marketing
company PostcardMania - and author of the marketing
advice column Ask Joy Gendusa (http://www.postcardmania.com/askjoyblog/)
- has applied her savvy to the topic of "The Big
Interview." As the CEO of an Inc. 500 company in the
client service business, Gendusa knows how to land the
big contract, and she has also interviewed hundreds of
employees for her company. She knows how to interview,
and be interviewed successfully.
"Getting a
new job is a lot like courting," she said. "Smart and
funny work just as well in the office as they do with
friends. It's a game of charm and disarm, using good
humor to deflect objections and intelligence to
demonstrate that you can handle anything they throw at
you."
Gendusa
has assembled a list of qualities that are designed to
help you score big when you're in the new job hot seat:
-
The
Basics - These are lowest common denominator
elements of the interview that so many people still
find a way to botch. Be on time, meaning five to ten
minutes early. Be prepared with extra copies of your
resume, a notebook, examples of your past work and a
list of references if they request it. If any of
these elements are absent from your interview
experience, you're already starting the race a lap
behind.
-
The
Look - The old adage "Don't dress for the job you
have, but for the job you want," still rings true.
If it's been a while since you've worn the business
suit, or your current ones don't fit because you've
either lost or gained weight, it might be time to
invest in the new suit. No matter your body type,
clothes that fit well always make you look more
professional and capable. In business, we know that
you have to spend a little money to make a little
money, and that's the case with your own career as
well.
-
The
Smarts - When human resources managers consider you
for a position, they research you. They not only
read your resume, but they may also Google your
name, do a background check or call former
employers. So, why not return the favor? Research
the company, Google them, look at current news items
and press releases about them. When you walk in the
door, you should know more about them than they know
about you. That way, when they ask you relevant
questions as a potential employee, you can answer
them as if you were a current employee.
-
The
Confidence - There is a fine line between confident
and cocky, and it's a different line for everyone.
Find yours before you interview. Also, avoid getting
caught up in your own anxiety over the interview. A
confident applicant sits in the waiting room and
calmly reads a magazine while waiting. The nervous
person sits there, rifling through dog-eared copies
of their resume and anxiously bouncing their knee up
and down. Take a breath before you walk in, relax
and remember that the best way to get hired is to
show them that you can relax under pressure.
-
The
Finesse - Sometimes the most important part of the
interview comes after the interview. If you've done
well in the interview, it's still possible to spoil
your chances by being either unresponsive or too
eager. The follow up is a finesse play. After each
interview, always write a polite "thank you" email
to the human resources director. If they provide
instructions for follow-up at the end of the
interview, follow them precisely. If they say, "Give
us a call Monday to see where we are," that doesn't
mean to call Monday, Tuesday and Wednesday.
-
The
Honesty - Simply put, don't lie. Also, before taking
a job, make sure you are willing to give it your all
and really be a team player. Don't take a job that
you know you are going to leave soon. This will not
help you in the future.
Exhibiting
these qualities will put you in the top 2 percent of job
applicants, and ensure that your job search is a short
and fruitful journey.
Joy
Gendusa (http://www.postcardmania.com/askjoyblog/)
founded PostcardMania in 1998, her only assets a
computer and a phone. By 2005 the company did over $12
million in sales, employed over 100 people and made Inc.
Magazine's prestigious Inc 500 List as one of the 500
fastest growing companies in the nation. She attributes
her explosive growth to her ability to choose incredible
staff and her innate marketing savvy. |