The cover letter example below is that of a new graduate looking for a job in sales. He starts the cover letter with a twist in an attempt at catching the employer's attention and differentiating himself from other candidates. His reference to juggling is out of the ordinary, but acceptable in the context of this cover letter because he is a new grad and he later connects that image of juggling with a key aspect of his qualifications; his ability to juggle many different tasks. Although he does not have direct experience in sales, the applicant made the most out of his work as a coordinator in a busy salon.
March 12, 2006
902 Airport Boulevard
Hendricks, OK 82829
Dear Ms. Landry:
I consider myself to be quite the juggler.
Not in the classic "clown-at-the-circus" sense, but as it relates to thriving in an environment when I'm juggling task after task.
Since October, I've worked as a coordinator at a salon with more than 100 employees and thousands of customers a week. Customer service, attention to detail, and multi-tasking are an absolute necessity. I'm sure you can imagine the demands of salon clientele!
Now I'm anxious to parlay this experience into my true passion -- sales. I love a challenge, I'm excited to learn and grow, and I want to do whatever it takes to be successful and contribute. I can't imagine a better place to do it than at Katz.
I truly hope to have the opportunity to talk about the Sales Assistant job in more detail. I'll plan to follow up in a week's time. In the meantime, feel free to contact me with any questions you may have.