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DONNA NEIMAN
3211 Riverside Drive, New York, New York 10001
212-555-1212 / support@resumeedge.com
QUALIFICATIONS
Results-oriented Fashion Industry Professional with record of
turning around organizations ensuring survival and growth during
economic downturns. Proven leadership capabilities in
revitalizing and launching products, devising effective
advertising campaigns, and restructuring territories for
maximum profitability. Background includes managing major brands
such as Guess, Benetton, Levis, Adidas, and Reebok.
International fashion experience in Europe and the Middle East
with fluency in French and English.
PROFESSIONAL EXPERIENCE
GROUP DIVISION MANAGER, El Mumbai Group,
Jeddah, Saudi Arabia, (2001 - Present)
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Played key role in company reorganization,
including revitalizing stale products, restructuring the
product mix, improving merchandising strategies,
reorganizing territories, and launching an
advertising/marketing campaign.
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Oversee numerous brands including
Guess, Kids Guess, Levi's Dockers, Replay, Fubu, D&G,
Moschino, Iceberg, Bikkembergs, and Exte, among others.
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Ensure a team atmosphere and positive
employee relations.
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Fostered and maintained strong
communications and business relations with all suppliers.
Accomplishments
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Stabilized sales in a declining market by
bringing in popular brands, such as Levi's and Dockers,
renovating stores, implementing a retail education program
for sales staff, initiating a new client service program
with fidelity card, and changing the corporate image.
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Streamlined procedures by implementing
RetailPro, a new software program for stock management.
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Assisted in creating a new concept store
that reestablished The Group as an innovative market leader.
GENERAL MANAGER, Tumood Laeed
Collective, Jeddah, Saudi Arabia, (2000 - 2001)
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Saved a failing company through
reorganization, including installing new technology,
improving quality of service, streamlining the
administrative/operating system, and revitalizing sales.
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Managed brands that included Jack &
Jones, Exit, Vero Moda, Selected, Only, and Oxygene,
among others.
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Facilitated communications between
employees for improved teamwork; improved relations with
suppliers.
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Served as the head of sales, marketing,
and advertising for the Oasis Mall with 100 retail outlets.
Accomplishments
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Increased market share and profits and
reduced costs by reorganizing the fashion division according
to the western standard.
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Created IT, accounting, and commercial
departments.
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Established and organized the Oasis Mall
property leasing department that oversaw rentals, contracts,
renewals, and billings; designed and implemented the
marketing and advertising departments, overseeing design of
the mall's new logo and promotional events.
COMMERCIAL DIRECTOR, Trading Company
Limited, Kiev, Ukraine, (1998 - 2000)
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Oversaw reorganization that included
creating and introducing new concept stores that revitalized
sales.
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Reorganized territories, improved
merchandising strategies, and improved service quality.
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Relaunched company's corporate image by
establishing a new advertising agency, new logo/image
campaign, and promotional activities.
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Oversaw numerous brands, including Lee
& Wrangler, Big Star, Benetton, Mango, Morgan, Nike, Reebok,
Adidas, Energie, Miss Sixty, Levis, Unlimited, 4YOU, and
Sinequanone, among others.
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