SAMPLE
730 Sample Street ~ Sample, CA 94110
(555) 555-1212, [email protected]
ENTERTAINMENT EXECUTIVE
Interactive Marketing ~ International Business ~ Partnership Development
SENIOR EXECUTIVE, experienced in the strategic planning, development and management of multi-million dollar international business operations with specific expertise in the entertainment industry. Consistently successful in analyzing market trends and capitalizing on global market opportunities to create high-profit, high-visibility partnerships through product development, brand positioning, and innovative marketing/ media solutions. M.B.A. in International Business and Entertainment Marketing. Fluent in English and proficient in Mandarin Chinese. Available for relocation to Shanghai or Beijing.
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CAREER ACCOMPLISHMENTS
Virgin America
Panasonic Avionics
PROFESSIONAL EXPERIENCE
VIRGIN AMERICA, New York, NY | San Francisco, CA, 2004 – present
Direct the management and delivery of corporate level functions related to entertainment marketing, service offerings, agency management, licensing agreements, partnership development, product expansion, and profit and loss administration for this new U.S. based international airline.
Director of In-flight Entertainment
SAMPLE, Page Two
PANASONIC AVIONICS CORPORATION, Lake Forest, CA, 2003 – 2004
Identified and defined entertainment business models, international partnership opportunities, media planning and integration strategies, global marketing plans, and interactive/ VOD content for the world's leading supplier of in-flight entertainment and communications systems.
Manager of Business Development
COMSPAN COMMUNICATIONS, INC / STEEPLECHASE MEDIA, Santa Monica, CA, 1998 – 2002
Promoted from V.P. of Special Projects to oversee business development, market research, product placement, and advertising for Hollywood's foremost strategic planning and consulting firms of cable television, live entertainment, and new media industries.
Vice President of Entertainment
U.S. CONSULATE, Shanghai, People's Republic of China, 1996 – 1997
Assisted with a full range of products and services in assigned industry sectors to assist U.S. businesses including matchmaking, trade events and marketing; counseling, market research, and advocacy and trade dispute resolution.
Commercial Assistant
CIBER, San Francisco, CA, 1993 – 1996
Allocated the resources of multi-disciplined IS teams across various complex projects to ensure acceptance criteria, review schedules, and completion of projects for the leading international system integration consultancy for both private and government sector clients (NYSE:CBR).
Scheduling Manager
ACADEMIC PREPARATION
MARSHALL SCHOOL OF BUSINESS, UNIVERISITY OF SOUTH CALIFORNIA, Los Angeles, CA
M.B.A. in International Business & Entertainment Marketing, 2003
B.B.A. in Management & Organization, Concentration: Entertainment, 2000
Graduated with Honors ~ Dean's List
PROFESSIONAL MEMBERSHIPS
Executive Committee Member, Academy of Television Arts & Sciences (Emmys)
Member, International Academy of Television Arts & Sciences
Education Committee Member, World Airlines Entertainment Association
Board Member, Los Angeles – St. Petersburg Sister Committee
Speaker, Multicultural Marketing Summit
Member, Asia Society